fraser ridge farm is a family owned and operated farm located in ashe county, nc that focuses on local collective farming. rooted in appalachian tradition, fraser ridge started as a greenhouse serving the community at their farm and at the farmer's market in historic downtown west jefferson. most recently, they added a farm store to their business - placing emphasis on local collective farming and highlighting makers and artisans in their area. they provide things like fresh bread, locally made jams, locally grown beef, handmade goodies and a passion deep-rooted in familial values.
Together, we worked to bring a new look to their business with branding and web design. We used a color palette that brings in colors paying homage to the rolling mountains and area their farm is located. In their logo we brought in hand drawn elements depicting a barn on their property. the visual identity really came to life through their brand new website - a digital homebase for customers to learn about important dates regarding the greenhouse and store, and learn about why they do what they do!
SERVICES:
+ BRANDING
+ Web design
+ visuals
LOGO SUITE